PERAN KPI DALAM MENGHADAPI DINAMIKA PENYIARAN BERBASIS DIGITAL PADA MASA PANDEMI

Oleh Septi Fridayani P

ABSTRACT

The development of information and communication technology presents new challenges for the media industry, especially the broadcasting world and the Indonesian Broadcasting Commission (KPI). The application of digital broadcasting technology that was implemented in the pandemic period is expected to provide better efficiency of frequency spectrum usage. So KPIs need to play a role in digital-based broadcast surveillance. Because, pandemics make digital transformation faster. This research is Sistemic Riview, using qualitative descriptive method, Google Schoolar by using the keyword “digital broadcasting” with the year of publication of articles between 2016 to 2020 and the study of documentation or libraries by looking at data from several regulations on digital broadcasting in Indonesia and several journal articles and related books. This research aims to determine the need for the role of KPIs in digital-based broadcasting dynamics during pandemic so that there needs to be an acceleration to the revision of Law No. 32/2002 on Broadcasting in order for KPIs to have a strong legal umbrella on digital broadcasting.

Keyword: Penyiaran Digital, Peran KPI, Pandemi Covid 19

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